Less mess.More purrs.
Plant-based litter that clumps in 3 seconds, tracks 80% less, and weighs half what clay does. Cleaner floors. Calmer home.
$25.99 one-time · $23.39/mowith Subscribe & Save · ships from PA in 3–5 business days
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Designed in PennsylvaniaShipped from a US 3PLThird-party lab tested
Clay litter doesn't just annoy you.
It changes how you live.
You stop walking barefoot in the kitchen. You apologise when guests come over. You change your shirt before scooping. You stop noticing the ammonia, until someone visits and you suddenly do.
No bentonite. No clay-dust storms.
Cassava and pea-fiber tofu are renewable, lightweight plant fibers, pressed into a pellet that clumps without a speck of mined clay. No grey dust cloud when your cat digs in, and no film settling on the floor around the box.
- 1% powder content, third-party tested
- No bentonite, no synthetic fragrance
A litter box that fits a modern home.
Light pellets track less and sweep up in seconds. Firm clumps lift out whole, so the box stays fresher between full changes. And there is no perfumed scent fighting your rooms. The litter box stops being the thing you hide.
- Firm clumps, roughly a 3-second set; scoops out in one piece
- About 50% lighter than clay to carry and pour
Why clay litter is the problem.
Side by side. No spin.
The way it's always been.
- Heavy clay dust on every pour
- Mined sodium bentonite, landfill-only
- Heavy to carry, lift, and pour
- Often perfumed to mask, not solve, odor
- Tracks grey across the floor
The way it should be.
- 1% powder content (third-party tested)
- Cassava + pea-fiber tofu, fully plant-based
- About 50% lighter than clay per bag
- Unscented, 88% measured ammonia control
- Light pellets stay where you put them
One honest caveat: clay is cheaper per pound. RootPurr is built for the homes where dust, weight, and scent matter more.
Three numbers we send to the lab.
If we put it on the bag, we want to be able to show the test behind it.
Powder content
Your kitchen floor stays clean.
Third-party verified. Roughly 80–95% less airborne dust than clay litter under the same pour test.
Clump time
One scoop. No crumble. Done.
House Blend forms a scoopable clump in three seconds. Lifts whole. Doesn't crumble at the bottom of the box.
Ammonia control
No nose-burning when guests visit.
Measured deodorization rate. No synthetic fragrance, no masking. Odor source absorbed, not covered.
House Blend
Cassava & Tofu Blend Cat Litter
Our 70:30 cassava + pea-fiber tofu blend, the fastest clumping in plant-based litter, third-party lab-tested. The all-rounder most cat parents start with.
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House Blend not quite right?
Septic-safe Tofu for renters. Single-ingredient Cassava for sensitive cats. Most people don't need them. But if you do, they're here.
House Blend
The everyday all-rounder. Fast-clumping cassava softened with pea-fiber tofu.
Tofu Formula
Soft, light, and city-sewer compatible. The quiet favorite for renters.
Cassava Formula
One pure ingredient, the hardest clump, made for sensitive homes.
We tested it so you don't have to trust us.
Independent inspection · Report WTJC 2026 No. 0009 · full PDF one click below.
- Not detected
- Formaldehyde
- Not detected
- Aflatoxin B1
- Not detected
- Salmonella
- 88%
- Ammonia odor control
From cat parents who've tried everything.
Quotes are from our beta-tester cohort; first names and cities reflect real testers, lightly altered for privacy. Verified marketplace reviews will replace these as retail volume builds.
I noticed the dust difference on day one. My asthma flares used to spike whenever I changed the box. That's just gone now.
I was skeptical that a plant-based litter could clump like clay. The RootPurr House Blend proved me wrong. One scoop, full clump, no crumbling.
I love that they actually post their third-party lab report. Most plant-based brands just say 'natural.' RootPurr shows the numbers.
RootPurr partners with Shopify startups and boutique brands on private-label and wholesale, with packaging, sampling, and US fulfillment included.
Never run out. Save 10% forever.
Delivered every 30 days, automatically. No subscription lock-in, no shipping minimums, no scent surprises.
- 10% off every order, for as long as you stay subscribed.
- Free US shipping on every box, no minimum.
- Pause, skip, or cancel in one click. No email gymnastics.
- Swap formulas anytime; try Tofu next month, switch back the month after.
Year 1 with RootPurr
vs. retail pricing
12 boxes shipped · ~144 lb of plant-based litter · 0 trips to the store.
Try the cleaner litter routine.
Keep what works.
Ships from Pennsylvania in 3–5 business days. If your cat doesn't take to it within 30 days, send it back, we refund the bag.
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